Online surveys in Canada are an easy way to earn money from the comfort of your couch. Though you won't get rich from completing online surveys, they're simple tools to pad up a reward bank account with very little effort.
All you have to do is answer some questions, and the site will reward you with varying amounts of points or even straight-up cash.
Best online survey sites in Canada
Here are 16 top sites that will pay Canadians to complete their online surveys.
Angus Reid Forum
Angus Reid is a Canadian market research company that rewards you with points when you complete online surveys.
Surveys are worth between $0 and $5 each. You'll get standard redemption options, such as gift cards for Amazon, VISA, UBER Eats, and WalMart. The minimum redemption level is 2,500 points (worth $25). Points do not expire.
It's important to note that Angus Reid may not always have surveys available when you log in – it might take some time to be matched with a survey.
Branded Surveys
Branded Surveys is an online platform that allows users to earn rewards by participating in paid surveys. Members can accumulate points through completing surveys, which can then be redeemed for gift cards or cash via PayPal.
You receive 100 points for signing up and completing your profile, and 500 points (works out to $5 USD) for referring a friend. Confirm your email and earn points by completing online surveys and daily polls.
Make sure to complete your entire profile – doing so will put you in position to be matched with more surveys. The more surveys you complete, the more rewards you can potentially earn. The following surveys are offered at Branded Surveys:
- Brand awareness market research: Help businesses determine what customers think of their brands
- Consumer insights market research: Help brands figure out more about their ideal customers
- Product-based market research: Help businesses determine if consumers will buy their soon-to-be-released product
- Partner surveys: Promotional campaigns Branded Surveys thinks you (the survey taker) may be interested in
Points can then be withdrawn once you reach 500. Rewards can be redeemed as cash via PayPal. Canadians can also redeem gift cards from a variety of partners like Amazon and Apple.
Caddle
Though more of an app than a site, Caddle pays users to complete online surveys.
Download the Caddle app from the iOS or Android stores or sign up on Caddle’s website. Surveys are posted every week, so complete as many as you qualify for. Your dashboard will look like this, with surveys up for grab:
You can also earn money by watching advertisement videos and uploading photos of your receipts to complete Caddle offers.
Once you've reached $20 in rewards, you'll be able to cash out via a cheque.
SurveyLion
SurveyLion is a Canadian quantitative market research firm that will pay for your opinions. Depending on your profile, SurveyLion will send you an email invite to complete online or mobile surveys.
Your points can be redeemed at any time (no minimums!) via cheque.
Daily Rewards
Brands pay Daily Rewards to gather customer feedback – you will complete online surveys, watch videos, play games, and more for cash rewards and/or gift cards. You will also get a $5 bonus when signing up.
Daily Rewards surveys pay between $0.50 to $3 each, and take anywhere from 3 to 25 minutes to complete. Some surveys pay $10 or $20 each, depending on their length and how closely you match Daily Rewards’ survey demographic.
Daily Rewards partners with GSN Casinos, allowing you to earn 18% cash back on every dollar spent playing hundreds of games. Additionally, you can earn money by engaging with Daily Rewards' marketing emails, but you'll need to take advantage of the offers within the emails to earn the rewards.
Cash rewards are issued via PayPal. You can also redeem your points for various gift cards, including Amazon.
$75 GeniusCash + Unlimited transactions for $0 + Ding-free non-affiliated ATM usage.
$25 GeniusCash + $50 bonus for funding a new account, and $0 commissions on stocks & ETFs
$12 GeniusCash + Access trusted news coverage 24/7 + Digital and home subscription options.
$25 GeniusCash + Delicious meal choices with fresh ingredients + Front-door delivery.Google Opinion Rewards
Google Opinion Rewards allows users to help the search giant improve its products and services in exchange for Google Play Store credits and/or PayPal payouts.
Download the Google Opinion Rewards app to sign up via the iOS or Android app stores. Google Opinion Rewards surveys are often just 20 seconds long, and payment for these tiny surveys can climb up to $1 each, but they rarely reach this level.
The surveys are based on user interests and location, and rewards are granted after each completed survey.
Ipsos iSay
Ipsos iSay members can participate in paid online surveys, polls, and contests to earn stars (Ipsos’ version of points). Create an account with your email address and phone number before you receive an SMS message to confirm your identity. Fill out all six profile categories.
One Ipsos i-Say star equals $0.01, with studies worth 200, 250, and 500 points each. You will need 510 stars to redeem for a PayPal payout. To redeem gift cards from retailers like Amazon and Walmart, you will need 500 stars.
Leo
Signing up for Leo, an online opinion portal powered by Montreal-based Leger Opinion, is straightforward – complete your profile on Leo’s site or via Leo’s iOS or Android app. Completing your profile will earn you 1000 points (equivalent to $1).
You will need 20,000 points (a $20 value) to redeem gift cards from retailers such as Amazon, Uber, Starbucks, or Walmart, or a $20 PayPal payout cash.
You will need 10,000 points to redeem for 30 Airmiles or 250 Aeroplan points.
Using either of Leo’s apps lets you get push notifications for new surveys on your phone.
LifePoints
You can sign up to LifePoints and begin taking surveys via its website or its iOS or Android app. Verify your email and complete your profile – this will help LifePoints match you with surveys that align with your interests. On average, surveys will take between 10 and 20 minutes to complete.
LifePoints rewards you with points every time you complete a survey, including 10 L points upon sign-up. The minimum redemption is 550 points, worth $5 – a value of 0.9 cents per point.
You can then redeem your points for cash payouts via PayPal or gift cards from the following retailers:
- Amazon
- Starbucks
- Apple iTunes
- Boston Pizza
- The Gap
- Hudson’s Bay Co.
- Cineplex
- Esso
- Ultimate Dining Card
You can even redeem your points for charitable donations.
Opinion Outpost
Opinion Outpost is an online survey site that awards you points for completing surveys. Signup is a 20-minute setup process. Be sure to complete your profile to match you to the most surveys. You can earn rewards by doing other tasks as well, such as:
- Testing new products
- Watching advertisements
- Sharing your watching and shopping habits
Completing tasks garners you points, anywhere from 10 to 250 per survey or task, depending on the type of survey or task and how long it takes to complete. Points are worth $0.10 each and most redemption options become available once you have 50-100 points.
These points can be redeemed for PayPal payouts or gift cards from retailers like Visa, Apple, and Indigo.
Opinion Outpost has a ranking system. You start out in Bronze and can level up as you complete certain tasks (which give you points):
PrizeRebel
On PrizeRebel, you can use your points from completing online surveys on gift cards such as Amazon and Visa, along with cash payments via PayPal. Your points are worth $0.01 each for most prizes, but this can fluctuate depending on the redemption option.
You can earn 100 - 500 points ($1 to $5) if users use your referral link to sign up, if you're interested in sharing with your friends.
The more points you make, the more points you get towards upgrading your tier, making your referrals worth more. You can also activate "automatic prize processing" to bypass the wait time between redeeming your points and receiving your reward, starting at the third tier. The higher tiers also get special bonuses and prize discounts.
Prime Opinion
Prime Opinion is a well-regarded market research firm offering redeemable points for taking surveys or playing games. You can earn up to $7 per survey, and points can be redeemed upon reaching 100 points. You will receive invitations by email to participate in surveys or games.
It is essential to fully complete your profile when signing up, as incomplete profiles will be ignored. When signed up, you will be redirected to your dashboard, where you will find surveys to complete.
Each survey takes an average of 15 minutes to complete.
Points can be redeemed for cash, prepaid Visa cards, charitable donations, or a slew of gift cards, from retailers like Amazon, Home Depot, and Walmart.
Survey topics range from the television shows you watch to the detergents you use to the news you consume.
Qbord
Canadian market researcher Qbord offers the chance to take surveys in exchange for points, which can then be redeemed for gift cards.
Your dashboard is where you will find surveys to complete along with other activities:
With Qbord, 100 points are worth $1, valued at $0.01 per point. Here is how you can accumulate points with Qbord:
- Complete surveys (point value depends on the length of the survey)
- Refer friends (50 points)
- Answer a poll (5 points)
- Share poll result (10 points)
- Rate ads (30 points per ad)
- Share Qbord’s Random Facts (10 points)
Note that Qbord does not currently have PayPal as a redemption option. Instead, you can redeem points for gift cards from retailers like Amazon, Best Buy, Esso, and Starbucks.
Survey Junkie
Survey Junkie is a popular online survey site that rewards you with points that you can redeem for giftcards or cash (via PayPal). Survey Junkie does note that redemption options may vary by region.
Each Survey Junkie point is worth $0.01, and you need at least 500 points to redeem. You get points for opening your account, completing your profile, and filling out survey-related profiles.
Surveys typically pay between $0.50 to $5 per survey, depending on its length and how closely you match the survey’s demographic.
Survey Junkie’s Surf To Earn program lets you earn points by surfing the web. By downloading either an app or browser extension, Survey Junkie tracks your digital activity, such as search history, shopping activity, and website visits, in exchange for compensation.
Swagbucks
Swagbucks is one of the most popular online survey sites in Canada, allowing you to earn points by taking surveys, surfing the web, watching videos, and playing games. Tackle tasks via Swagbucks’s website or download its iOS or Android app.
Signing up for Swagbucks can be done through a Google or Apple account. Be sure to complete your entire profile for bonus points.
Every task you complete will earn you Swagbucks. Swagbucks’ values can vary, but they usually are worth $0.01 per point.
These points can then be redeemed for $25 via PayPal (2500 Swagbucks), or gift cards (300 Swagbucks). There are many different retailers to choose from, including Amazon, Walmart, and Best Buy.
Toluna
Toluna is an online survey site that, along with surveys, offers users the chance to take part in product testing, polls, and discussions, earning points along the way.
Toluna’s tasks are valued at anywhere from 15 to 50,000 points, depending on their length and complexity. Toluna starts each member off with 500 points.
You can redeem your points towards cash payouts via PayPal, and gift cards from retailers such Cineplex, Amazon, Boston Pizza, and Tim Hortons. You’ll make around $0.03 each (keep in mind that 30,000 points = $10).
That's a low point value – look for the high point payout surveys to make it worth your time.
ShoppersVoice
ShoppersVoice is Canada market research firm collecting information on consumers’ brand preferences and buying habits through its Consumer Product Survey.
Most ShoppersVoice surveys take about 15 minutes to complete.
Survey takers will be entered into company draws for coupons, samples, instant flash savings at retailers, and prepaid Visa cards.
Unlike most other market researchers, ShoppersVoice does not offer cash or gift cards as rewards.
How do online survey sites work in Canada?
On the business end, online survey sites help businesses with their market research. They do this by offering individuals a chance to earn rewards in exchange for completing surveys. These surveys help companies determine how their marketing is being perceived by their target audience.
There’s only so much that companies can expect to get out of their customers for free. That’s why they are willing to pay survey sites to use incentives (such as cash, gift cards, etc) to gauge customer opinion to build larger data sets.
Are paid surveys worth your time?
Paid surveys are worth your time if you look at them as an income supplement, not as a way of making a full-time income.
Paid surveys can be a useful way to add cash to your emergency fund, or as extra grocery money. How much money you earn doing paid surveys varies. It depends on your time, how many survey providers you sign up for, and how many surveys you qualify for.
You might make anywhere from $100 - $200 monthly doing surveys, but that can fluctuate. Paid surveys can be a handy source of a little extra income.
Types of paid survey sites
Though they all have the same objective, survey sites do come in many different shapes and sizes. They can be differentiated in two main ways.
What they'll pay you for
Some paid survey sites focus entirely on surveys, while some also let you do a variety of other activities, like:
- Watch videos
- Search the web
- Play games
Some sites also often host sweepstakes, so if you'd like to try your hand at a huge prize, that could be fun.
How they'll pay you
Your payments will often come in some variety of the following options:
- Straight-up cash
- Gift cards
- PayPal credit
- Points (that can often be redeemed for merchandise, gift cards, or cash)
So if you have a preference of how you'll be paid, this is a good thing to keep an eye on.
How much money you can make on online surveys in Canada
As mentioned, you will not get rich doing online surveys and likely won't even make a living.
Online survey sites will likely pay you a handful of cents for most surveys, though it varies based on many factors, including the survey itself and if you are a target demographic.
Another big drawback is that there isn't a constant stream of surveys available. You'll only be given surveys that are looking for your demographic's opinion, and sometimes those can be far and few between.
Your best bet to make the most money off of paid online surveys is making as many accounts as you can and checking often if there are available surveys for you.
Are paid surveys legit in Canada?
Paid survey sites in Canada are legit but can be tedious and low-paying.
Nothing is 100% safe (especially on the internet), but survey sites are a reputable way for companies to conduct market research – and for Canadians to earn a little extra money.
Online surveys depend on a lot of personal information being shared, so always be cautious of what you share with these companies. If a question makes you uncomfortable, there's no harm in skipping the survey and waiting for the next one to come along.
If you want to be extra safe – be wary of sites that ask you to connect your bank account. That said, Pinecone Research, which does offer this payment method, is legitimate (it is owned by ratings authority Nielsen Research).
If connecting your bank account worries you, opt for getting Amazon gift card codes or an equivalent, so you don’t have to connect an account.
FAQ
What's the best paid online survey site in Canada?
This depends on what kind of rewards you're looking for. If you're looking for the online survey site with the most ways to earn and redeem your points, Swagbucks may be your best bet – though sites like Leo let you redeem your points for Air Miles and Aeroplan.
How do paid online surveys work?
Paid online surveys work because of market research. This is an important research topic for any company – helping them determine what consumers want from their products. For that reason, companies pay survey sites to market their surveys to a broad consumer base – and the survey site shares a bit of that compensation money with their users.
Are paid online surveys legit?
Yes, paid online surveys are legit. Several legitimate online survey sites will reward you with real money and gift cards for answering surveys and sometimes for completing other tasks.
How much money can you get from paid online surveys?
Paid online surveys won't pay you a lot per survey, so making any decent money will take a lot of time. That said, it's a fairly simple way to earn money on the side, so even racking up $10 worth of points can feel great.
What should I look out for when signing up for an online survey?
Do a quick Google search for any site before signing up – just to ensure there aren't any red flags people have been discussing. Once you feel comfortable, pay attention to how you'll be paid – things like the value of your points and what gift cards you can redeem vary from site to site.
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